CHRISTMAS
CONFESSIONS
Campaign
Gen Z, the all-knowing generation of our time. They want to make a difference and with Christmas being the most wasteful time of the year, with everything from unwanted hampers to unwanted hoodies, that’s where the campaign ‘Christmas Confessions’ can help!
A campaign that sarcastically mocks the presents they never wanted and help ensure that they get the presents they really want by creating a Christmas wishlist! Now you don’t have to practice your fake happy and surprised face at Christmas!
The campaign uses playful photos coupled with the use of pastel colours throughout which provides the audience with a soft and calming experience, which helps alleviate some of those Christmas stresses!